New small business… you need a website? Right?
Over the years a number of potential new business owners have asked me to help them build them a website… my first response is always “why do you need one?”
We live in such a digital world that most people when starting out in business believe they need a website but with no idea why they need it or what it might be able to really do for them.
After all if it’s just to show potential customers a few pictures of your work and have a few contact details wouldn’t a leaflet or a Facebook Business page suffice?
Don’t get me wrong I don’t disagree that a website can be a smart investment for a new business as long as it comes with a plan with how it will be used. After all a website isn’t going to suddenly jump #1 in Google overnight and nor will it market itself.